Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World by Gary Vaynerchuk
My rating: 5 of 5 stars
Telling my story in the social world is critical to my job. I am a pastor of a young church. We are a mobile church (we don’t have our own building), so in some ways we have a more permanent place online than other places. I have read a number of other social media books geared to faith-based institutions but they have all fallen really flat.
Vaynerchuck’s book is AWESOME! This is the most helpful text I have read by far. We have a compelling story to share and he helps you frame it for the particular social media networks to make impressions, engage your community and make an impact. It also have some really wonderful case studies as examples.
I am now excited to pass it along to some others for them to look at. If you are wondering how to get more purchase in the social space this is a must read.
